Paris Saint-Germain formalized on Monday the signing of a partnership with the haute couture house Christian Dior for the next two years. This is the first time that the French brand has partnered with a sports club in its history. This is a two-year contract, during which the luxury brand will create “The official wardrobe of the Parisian Club and will dress the Rouge & Bleu team”.
“Through this partnership, Paris Saint-Germain is continuing its pioneering progress in the world of fashion and lifestyle; he shares with the Dior house the same passion for Paris which they contribute, through their creativity, to making shine throughout the world ”, adds the club of the capital in its press release.
The @PSG_inside and the house @Dior have signed a 2-year partnership. From this season, Dior is creating the official wardrobe of the Parisian Club and will dress the Rouge & Bleu team. This is the first time that the Dior house has joined forces with a sports club.#PSGxDior
– Paris Saint-Germain (@PSG_inside) September 6, 2021
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